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How reusable packaging helps with frequent returns

Saving costs as a fashion retailer

Do you, as a retailer or brand, have a high return rate? Due to select orders, rental or finishing? Then you could save costs by switching to reusable packaging!

price per use comparable to purchase price for disposable packaging

lightweight, robust and foldable, theft-proof, recyclable

approved by all parcel service providers, e.g. DHL, DPD, GLS, Hermes, UPS

9 different sizes of shipping bags and shipping boxes - XS to XXL

better CO2 and waste balance as competitive advantage 

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Reuse instead of buying new

Did you know? In fashion e-commerce, up to 80% of orders are returned - especially for orders with multiple sizes and options to choose from. Even if the shipping box is returned with the return, it is disposed of after use. Instead of always buying new disposable boxes, online retailers can use reusable packaging and save costs.

Reusable shipping packaging for fashion eCommerce

Using reusable packaging and buying disposable packaging cost about the same. It is only when you return the empty packaging that the difference is made.

 

The solution: Retailers can choose to only display the reusable option for selected orders. The savings potential of an online shop depends on three factors :

 

-> What is your return rate (returned goods)?

-> How long is the average return time?

-> How much does a return cost with your parcel service provider?

 

 

If you have many product returns,

you'll have a bigger cost saving.

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Ready to start? Then get in contact, order a sample and talk to a consultant:

Let us calculate your individual savings potential

All that is needed is the number of shipments per month, the return rate and the turnaround time.

How reusable products are integrated in the webshop

hey circle offers a plug and play IT solution for B2C shipping, which integrates the choice between reusable and disposable packaging into the web shop. Consumers do not have to pay a deposit.

Advantages of the deposit-free system :

  • check-out conversion is not affected by deposit fees

  • high return incentive: non-returned packaging is invoiced to the end customer by hey circle

  • no effort for the retailer: reminders and invoices handled by hey circle

Online retailers benefit in several ways:

  • cost advantage

  • cost sharing: they can charge consumers a small fee for additional costs for optional reusable shipping

  • strong marketing effect

  • robust packaging, great unboxing , at the same price

Case 1

intralogistics/branch delivery

via a closed loop; alternatively, returns can be bundled

 

> cost advantage

Case 2 ²

high product return rate

 

> Cost advantage from approx. 1 € usage fee

 

Case 3 ²

general shipping (50% return rate)

 

> Cost advantage from approx. 2 € usage fee

 ² Customers can choose between single-use and reusable packaging at check-out

Example calculation: Selection order to the end customer

saved

+ 0.70 €

Savings in cardboard including LUCID fee

+ 0.87 €

End customer usage fee (gross: €0.99)

costs

- 0.43 €

Rent for hey circle Box M and IT solution, license fee

- 0.47 €

Empty return (pro rata) ¹ ,

returns handling

¹ With 5% empty returns and 3.50€ return price.

Our software only offers reusable shipping,

if the return probability is 95%

total cost savings
per shipment

- 0,30 €

Customer examples from the areas of fashion, accessories and outdoor

Miamare Logo
unown Logo
Drykorn Logo
faible and failure Logo
Voited Logo
trigema Logo

Easy implementation for you, your warehouse and your customers

In logistics and for the customer, everything runs as known and learned:

  1. The shipment will be packed and delivered via the parcel service provider.

  2. The customer sends the package back using the enclosed return label.

  3. Back at the online retailer’s warehouse, the packaging is checked and prepared for the next shipment.

 

CO2 balance and marketing effect

  • With 50 cycles, three quarters of the CO2 emissions and 94% of the waste can be saved compared to disposable cardboard (statistics for hey circle Box L according to Ökopol).

  • Reusable shipping solutions save costs, reduce packaging waste and help reduce CO2 emissions. Their use can strengthen the brand image and promote customer loyalty.

 

Of course, the packaging will be replaced if damaged (if rented) and is recyclable.

Depending on your case (B2B/B2C) and the number of packages required, the rental or purchase model suits you better.

Let's talk about reusable eCommerce packaging

Tell us what challenges we can solve for you.

Still questions?

Please take a look at our FAQ!

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